Terms of advertising
What you are buying when you reserve a placement, and what we do and do not promise.
Who we are
Mumford Mail Co. is a sole proprietorship in Peterborough, Ontario. It publishes Peterborough Local, a shared advertising mailer delivered through Canada Post Neighbourhood Mail. These terms apply when a business books a placement with us. We sell advertising to businesses, not to consumers.
What we sell
A placement is space on a printed card for one edition and one mailing of Peterborough Local. For the December 2026 mailing, that is one combined edition reaching 10,442 residential addresses (10,274 houses plus 168 farms) on 27 selected Canada Post routes across Peterborough and the surrounding rural area. Apartments and businesses are not included.
A Standard spot is $500 CAD total, with no HST, and covers the full reach of that edition. Every Standard spot includes category exclusivity for the edition, ad design, a final proof for your approval, your own trackable QR code with a scan report, a landing page, printing and Canada Post delivery.
Booking
- Prices are in Canadian dollars. The Standard spot price of $500 CAD is the total you pay, with no HST.
- Booking for the December 2026 mailing closes Friday, November 20, 2026.
- Category exclusivity is first come, first served. The first business to book a category is the only one of that category on the edition. If the category you asked for is already taken, we will tell you and will not take payment for it.
- Category exclusivity applies to the edition and mailing you have booked. It does not reserve future mailings.
- We may decline a booking or an ad, for example if the ad would be unlawful or misleading.
Artwork and proofs
- We design your placement from the logo, offer and contact details you supply.
- You approve a final proof before anything is printed. Nothing goes to press without your approval.
- Please send your materials by the booking deadline for your mailing.
- You are responsible for the accuracy of your offer, prices, contact details and any claims in your ad, and for holding the rights to any logo or image you supply.
Distribution
- Distribution is carried out by Canada Post under its Neighbourhood Mail service. Mumford Mail Co. is not affiliated with Canada Post.
- Address and route counts reflect the route selection for each edition and are confirmed per mailing. They may change between mailings.
- The December mailing is planned for early December. An exact arrival date is not promised. Canada Post controls final delivery timing.
What we do not guarantee
We provide advertising design and physical distribution. We do not guarantee leads, enquiries, sales or any particular result. Advertising performance varies by business, offer, market and other factors outside our control.
A QR code measures scan activity only. It does not capture every response to an ad.
If something goes wrong on our side, for example a printing error in your ad, our total responsibility is limited to the amount you paid for that placement.
Sample material
Every business, logo, offer and phone number shown on the sample mailer on this site is fictional and used for illustration only. The QR blocks in the sample are decorative and do not scan.
Governing law
These terms are governed by the laws of Ontario and the federal laws of Canada that apply there.
Contact
Questions about a booking: email hello@mumfordmailco.ca or call 705 761 3089. We usually reply within one business day.
Last updated November 2026. Mumford Mail Co., Peterborough, Ontario.